Wednesday, November 10, 2010

Deliverables & Timing

Thanks for the clarification Brooke, that will help a lot as far as what lens we need to look through for this project.

As far as final deliverables from us, what is needed? We are looking to produce 3-4 solid concepts, typographic feel & suggestions, color palette. What else will be needed to have the initial chat with Brian? Do we need a mood board of imagery to go along with the campaign? Or other types of assets? I don't want to start stepping on the toes of the other teams for web or print materials, but it would be great to know what final materials will be needed from us.

For timing, we've got some basic concepts going from both Anna and myself. Mike is going to get some work done where he can (he's got another side freelance project going on right now and things are needing to be delivered around the same time as this). I was going to propose as the deadline for our team to have those initial concepts to you by the end of next week 11/19. As we all have day jobs, which are crazy, that felt like sufficient time to pull together loose ends.

By all means let me know if that will work, or if we'll need to put more pressure on ourselves to get the work done sooner.

Ultimately we need to have sufficient time for the other groups to get everything done as well.

SB

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